Kiralytics
Count people and vehicles with video analytics
Two Kiralytics computer vision products. MATA counts foot traffic, customer flow and occupancy on live CCTV. TRAFFIK classifies vehicles, detects speed and analyses flow for road planning.
Kiralytics MATA
People counting on live CCTV
Kiralytics TRAFFIK
Traffic analytics for road planning
Built for
Retail floors, commercial spaces and roads
AI hardware partner
FootfallCam
Kiralytics MATA
People counting on live CCTV
Kiralytics MATA measures foot traffic, customer flow and occupancy for retail and commercial spaces, from live CCTV.
Foot traffic: how many people come in
Customer flow: how people move through a space
Occupancy: how many people are inside at once
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Kiralytics MATA people counting on a live CCTV feed.

Vehicle detection and classification on a road.
Kiralytics TRAFFIK
Traffic analytics for road planning
Kiralytics TRAFFIK classifies vehicles, detects speed and analyses traffic flow for road planning.
It is part of ALPHV’s computer vision and smart city work, which counts, classifies and tracks with video analytics across retail floors, roads and public spaces.
Vehicle classification by type
Speed detection
Traffic flow analysis
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How it works
From video feed to numbers
Step 01
Connect the video
MATA works on live CCTV in retail and commercial spaces. TRAFFIK works on video of the road network.
Step 02
Detect and classify
Computer vision detects people moving through a space, and detects and classifies vehicles on the road.
Step 03
Count and measure
MATA measures foot traffic, customer flow and occupancy. TRAFFIK measures vehicle types, speed and traffic flow.

For AI hardware, Kiralytics MATA and TRAFFIK work with FootfallCam, ALPHV’s hardware partner platform.
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FAQ
Frequently asked questions
How Kiralytics MATA and TRAFFIK differ, and where each one fits.
What is the difference between MATA and TRAFFIK?
MATA counts people: foot traffic, customer flow and occupancy for retail and commercial spaces. TRAFFIK analyses vehicles: classification, speed detection and flow analysis for road planning.
Does MATA work with CCTV?
Which AI hardware do you work with?
How do we get started?
Where it fits
From retail floors to smart city roads
Start from the industry, the service or the partners behind Kiralytics MATA and TRAFFIK.
Industry
Retail
Foot traffic, customer flow and occupancy for stores, alongside Kiralytics SHIFT™ for workforce rostering.
Service
Computer vision and smart city
Count, classify and track with video analytics for retail floors, roads and public spaces.
Partners
Platforms and clients
The models, compute, cloud and AI hardware ALPHV works with, including FootfallCam.
Other ALPHV products
Kiralytics
Kiralytics SHIFT™
Rostering, GPS-verified attendance and workforce analytics for multi-location retail.
View product
Kiralytics
Kiralytics EMOSI
Sentiment monitoring across Facebook, X, Instagram, TikTok and news.
View product
ALPHV
ALPHV Avatar™
Digital avatars that take orders, answer questions and screen candidates.
View product
All products
Measure your floors and roads with video
Request a demo of Kiralytics MATA and TRAFFIK, or ask us a question on WhatsApp.